The Irreverent Resume

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Yes to irreverent, NO to  idiotic.

When I saw this article, “Resume Blasphemy” I thought, how great! I love this idea.

Instead of listing… where you went to school and worked… the author suggests you write how you would do the job including:

  • “A clear picture of the business of the employer you want to work for.
  • Proof of your understanding of the problems and challenges the employer faces.
  • A plan describing how you would do the work the employer needs done.
  • An estimate of what/how much you think you could add to the bottom line.”

Imagine you are the hiring manager and instead of skimming boring resumes, you get to read through descriptions of various approaches to the advertised job. This is at the heart of behavioral interviews but it goes farther because it requires the applicant to do all the work.

My suggestion… whether you send the irreverent resume or not… write it! Imagine how prepared you will be for that interview.

Photo Credit: How to…

Confront Your Shark

In the article, “10 Navy Seal Life Lessons You Can Use Everyday,” Navy Seal Admiral W. H. McRaven shows us how to train like a seal. One of the 10 lessons is to “confront your daily shark.” Wow, really. I don’t want to. That’s why it’s a shark; it’s big, dangerous, mysterious, overwhelming.

In truth, some sharks are overwhelming. But many sharks are sharks – only to us. To others they are simply bosses, bullies, relatives – whoever intimidates and makes us feel smaller than we are.

I can’t tell you what you to do, but I can tell you what I did. I went through a bad, awful, terrible divorce. Specifics aside, I can tell you there were many times when I felt I couldn’t keep going. I wanted to give up and give in. I had grownup with alcoholic parents, was always taking care of other people (mom, little brother, chronically ill older sister) and I had a poor sense of myself as a strong, confident person. So when this ‘challenge’ arose in my life, I was more than shaken to my (already shaky) core.

Here’s what I did:

1) Got a physical and communicated regularly with my doctor

2) Exercised regularly

3) Talked and talked and talked.. thank you to everyone who listened

4) Tried to have fun whenever I could (I wasn’t great at this to begin with and … still not good at it)

5) Worked to change the “tapes” playing in my head that told me, I couldn’t, shouldn’t, wasn’t strong enough, smart enough, etc.

6) I focused on ‘the prize’ – what I wanted as an end result

7) Listened to inspirational (rock n roll songs) like:

Already Gone – Eagles

So often times it happens that we live our lives in chains
And we never even know we have the key

You Gotta Be -Des’ree
You gotta be tough, you gotta be stronger
You gotta be cool, you gotta be calm
 What are your favorites inspirational songs? Share them and what you’ve done to ‘confront your shark.” Go get ’em!

Photo Credit: 3D Shark Will Ellis

Are You Part of the “Other Backward Class”?

I found this homeless man with his dog, he was ever so gentle and loving with man's best friend. Chris told me his dog, Brandy, was all he had in the world. His last dog was taken away from him by the police because he did not have tags or a ...

I read an article about the unexpected death of an Indian politician named, Gopinath Mundie. Mr. Mundie had risen to prominence from, what in India is known as, a low-caste grouping called the “Other Backward Classes.” When I read this, I almost cried. Can you imagine growing up in a country where you, your family and friends are referred to by this derogatory term?

I am not judging the Indian people, their culture or their politics (in fact, we could learn a lesson from them in democracy… if you haven’t seen this Daily Show segment on voter turn out… check it out.)

I am simply asking you to think about your life in America. We have a long way to go in many, many aspects of our young country’s democracy and fairness to our citizens. There are many problems. But one thing we don’t have are Backward Classes. Of course, we have ‘classes’ that ‘we’ consider ‘less than’ – so we all have a lot of work to do on understanding, kindness, sharing, fairness, etc.

Related to this… I hear many people complaining about our economy, but I see the restaurants are full. People complain about fuel prices, but we still drive everywhere. We worry about climate change, yet we leave our lights on, use drive-throughs and in general don’t pay much attention to our individual contribution to the problem.

I’m not blaming anyone… I have many improvements to make in my own life. For today, I am asking you to think about how lucky you are that you live in a country (with all its flaws) where education is universal and opportunities are abundant. The chance to live a life that most people on the planet would give everything to have a chance to experience. So the next time your dry cleaning isn’t ready on time or the grocery store is out of your favorite ice cream, will you stop and be grateful for the abundance that being born American has given you?

P.S. One other item of interest about Mr. Mundie… “His home district of Beed is infamous for female foeticide (where they find out if a fetus is a girl or a boy and then abort it if it is a girl) and given that he has three daughters and no son, he was often hailed as an example for others to follow. One of his daughters, Pankaja Munde-Palve, is a member of the Maharashtra state assembly.” Mr. Mundie.. you will be missed but your legacy lives on.

Photo credit: His Entire World: Homeless Man  Beverly and Pack

The Creative Journey… What About the Money?

“Art suffers the moment other people start paying for it. The more you need the money, the more people will tell you what to do. The less control you will have. The more bullshit you will have to swallow. The less joy it will bring. Know this and plan accordingly.” Hugh MacLeod

This post is dedicated to my daughter, Jenna aka Jenna Marbles, the YouTuber. (If you know a girl between the ages of 13 and 20, they probably know her.)  Here’s a  NY Times article about her.

Jenna has always been a free spirit who found a way to cope with ‘regular’ life. She made some videos in high school, but she wasn’t a ‘theater kid’ and never had aspirations of ‘fame’ that I know of. So when her video, “How to Trick People Into Thinking You’re Good Looking” (warning language) got 5 million views in its first week, you could say she ‘stumbled’ into making videos for a living.

The fact that she single handedly writes, films, stars in, edits and uploads a new video every week (and has for 4+ year) is amazing. SHE HAS NEVER MISSED A WEEK — that’s 215 video in 215 weeks! 1.5 Billion views. Many people think what she does is easy. Try producing original content every week for 215 weeks. But there’s a story beyond that, that’s even more impressive (besides how much she cares about the people who support her.)

She understands who she is and what she wants. In the quote above, MacLeod talks about how money influences art. Jenna wants creative control and isn’t willing to let the bullshit run her life.

I am immensely proud of her for that.

Starting a Business… Founders Reflect

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As some of you know I am expanding the focus of this blog to include the start up experience.

According to this article in Fortune, the #1 reason founders think their company failed (by a big margin) is that there was no market need.

I am 30+ years in business, many of them working with start ups  and this problem is widespread in start ups. The good news is that the people who tried, learned. The bad news is that a lot of effort goes in to creating a company or a product. With some discipline, this problem can be eliminated.

I have seen so many “technology-push” solutions… i.e. “oh we’ve got this great widget, it’s so cool. Everyone will want one.” But then (shock), everyone doesn’t want one.

I have spent years sizing markets (especially for new categories/products), understanding customer needs and developing “go-to market strategies.” There are experienced people to help you determine the size of and how to approach the market. Please ask. Here’s a local resource and a national one.

Image credit: Fortune